The 12 Profit Levers: Your Roadmap to Growth
Most owners are too close to the problem to see the solution. They’re looking at the forest and missing the trees that are rotting right in front of them. My job is to bring the perspective (and the software) to show you exactly where the leaks are.
The 12 Profit Levers: Your Roadmap to Growth
Most people think there are only two ways to grow a business: get more customers or raise prices. In reality, there are 12 specific profit levers that, when adjusted even slightly, create a compounding effect that can double or triple your profits in a matter of months.
We don't try to reinvent your entire company. We look for "small hinges that swing big doors." Here are just a few of the areas we dive into during a breakthrough session:
Lead Generation: Not just "more" leads, but better ones.
Market Dominating Position: Why should someone do business with you versus every other option available (including doing nothing)?
Compelling Offers: Moving away from "call for a quote" to something they can't say no to.
Increasing Prices: Most owners are terrified of this, but it's the fastest way to add pure profit.
Upselling & Cross-selling: Are you leaving money on the table at the point of sale?
Bundling: Increasing the perceived value while protecting your margins.
Down-selling: Having a "Plan B" for the people who aren't ready for your main service.
Additional Products/Services: Solving the next problem your customer has.
Drip Campaigns: Staying top-of-mind so you’re there when they are ready to buy.
Referral Systems: Turning your current customers into your unpaid sales force.
Joint Ventures: Partnering with non-competing businesses that already have your ideal clients.
Cutting Costs: Trimming the fat without hurting the bone.
When we apply my proprietary Profit Acceleration Software™ to these 12 areas, we aren't guessing. We are using data to build a customized roadmap for your specific business.
